Workflow
1
Capture each competitor
Paste a competitor URL to capture its flow. Repeat for each competitor, or add several URLs at once to compare multiple URLs in one project.
2
Lay them out side by side
Each competitor lands in its own frame. Arrange the frames next to each other and zoom out for the full picture.
3
Spot patterns with AI
Use Flow chat to compare the flows, and run AI reports like UX pattern detection or competitive benchmarking on key screens.
4
Annotate and share
Add comments where you see friction or opportunity, then send a share link or export for stakeholders.
Tips
- Compare the same flow across competitors, for example onboarding next to onboarding, for the clearest read.
- Capture both desktop and mobile variants of a competitor and compare them.
- When a competitor redesigns, recapture to keep your analysis current rather than starting over.
- For competitor apps behind a login, record an authenticated flow.
Compare multiple URLs
The fastest way to set up a multi-competitor canvas.