Workflow
Capture each competitor
Paste a competitor URL to capture its flow. Repeat for each competitor, or add several URLs at once to compare multiple URLs in one project.
Lay them out side by side
Each competitor lands in its own frame. Arrange the frames next to each other and zoom out for the full picture.
Spot patterns with AI
Use Flow chat to compare the flows, and run insight reports like UX pattern detection or competitive benchmarking on key screens.
Annotate and share
Add comments where you see friction or opportunity, then send a share link or export for stakeholders.
Tips
- Compare the same flow across competitors, for example onboarding next to onboarding, for the clearest read.
- Capture both desktop and mobile variants of a competitor and compare them.
- When a competitor redesigns, recapture to keep your analysis current rather than starting over.
- For competitor apps behind a login, record an authenticated flow.
Compare multiple URLs
The fastest way to set up a multi-competitor canvas.